This week
Jobserve have
announced the launch of their new
JobG8 job distribution system.
Founder Robbie Cowling says "In a nut shell JobG8 creates a network of job boards who
whilst retaining their complete autonomy are able to harness the
combined effect of all of the job boards in the network. And, it
operates a true Pay for Performance business model so whoever it is in
the network who adds the value, get the reward."
As I understand it JobG8 allows job boards to distribute their client's jobs to a range of other job boards and other web sites that jobs are advertised on. The job advertiser pays their job board to list the job in the normal way and the job board then has the option to have the job ad sent to a broader range of job boards to increase the job's exposure. The original job board then pays for each applicant received through the network.
I quite like Robbie's idea in principle but there is some serious rocket science required to make this work. For example the P4P aspect is very complex as there are potentially multiple people in the job supply chain all with their hands out for a slice of the action. From the tone of the press release they sound very confident in their product so I guess we will know more when we see it in action in our local market.