Recruitment glossary

What is Recruitment Marketing?

Browse all glossary terms

Recruitment Marketing refers to the strategies and tactics utilized by an organisation to find, attract, engage and nurture talent before they apply for a job, also called the pre-applicant phase of talent acquisition.

Related terms

Browse recruitment glossary
Application management
What is the War for Talent?

The War for Talent refers to an increasingly competitive landscape for recruiting and retaining talented employees.

Application management
What is a Video interview?

A Video Interview is a job interview that takes place remotely and uses video technology as the communication medium. There …

Application management
What is an Unstructured Interview?

An Unstructured Interview is an interview conducted without a specific set of predetermined questions. Unstructured interviews are meant to flow …

Candidate sourcing
What is Twitter Recruiting?

Twitter Recruiting is a talent acquisition practice that utilizes the social media channel, Twitter, to attract candidates, network with talent …

Application management
What is Turnover?

Turnover refers to the percentage of workers who leave an organisation and are replaced by new employees. Measuring employee turnover …

Candidate sourcing
What are Transferable Skills?

Transferable Skills refer to the abilities or expertise that may be used in a variety of roles or occupations, such …

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