As a specialist in volume-based recruitment, Citrus Group has a unique approach when it comes to dealing with candidates. Since being established in 2011, the agency has deliberately maintained a one-office location in Sydney, with recruiters flying out to meet them or using technology to their advantage.<\/p>\n\n\n\n
\u201cWe work at a national or ANZ capacity, but the reason we chose to hold one office was to control the process,\u201d one that the Group\u2019s General Manager Mary Blake felt was perhaps different to their competitors. \u201cThe moment we start opening up different locations, our culture or the heart of the business is going to change.\u201d<\/p>\n\n\n\n
Having a recruitment platform that was capable of supporting the Group\u2019s processes was key, and JobAdder\u2019s ability to consistently innovate has been a key factor for Citrus Group.<\/p>\n\n\n\n
\u201cBy bringing people into JobAdder that specialise in bulk or volume-based recruitment, and be able to work hand-in-hand to really drive the platform to do that, is something that has excited us. It\u2019s the constant redevelopment and new initiatives that are coming out that means we haven\u2019t even broached looking anywhere else,\u201d said Mary.<\/p>\n\n\n\n
And while Citrus Group has used JobAdder since the agency\u2019s inception, Mary noted that the experiences the team has had of alternative platforms have made them appreciate it all the more. \u201cThey\u2019re still behind the eight ball with API plugins. Being able to leverage one source of truth\u2026they don\u2019t have the capacity to do that. They\u2019re slowly getting there but their development is still rudimentary to some extent.\u201d<\/p>\n\n\n\n
That source of truth encompasses the ability to make use of the data they gather. \u201cJobAdder provides us with the ability to get some really great insights into market trends and analytics and that\u2019s also a great differentiator for us,\u201d said Mary. Citrus Group also makes use of the data in JobAdder by carrying out a lot of propensity planning, and looking at the peaks and troughs evident through their ad sources. \u201cWe\u2019re able to consult with our clients based on that data,\u201d she added.<\/p>\n\n\n\n
Mary pointed out the additional value the team got from JobAdder, the first being that the platform was easy to use. \u201cIt\u2019s fast, quick and enables them to deliver a level of experience back to the marketplace. From a leadership perspective, it\u2019s being able to get that data and insights.\u201d She added that it\u2019s a very cost- effective solution, with the flexibility to adjust the number of users on a monthly basis, based on needs. \u201cYou don\u2019t need a license. The SaaS capability allows businesses to really be able to provide that level of service without the costs associated with it.\u201d<\/p>\n\n\n\n