How to Create a Sustainable Video Strategy

How To Create A Sustainable Video Strategy


Through COVID-19 we have found ourselves relying heavily on video tech to stay connected, but how can you ensure that your video strategy will be sustainable well after the world returns to normal?

Join Victoria Cleghorn from JobAdder and Dean Reilly from Spark Hire as they discuss how a sustainable video strategy can support CX and employer branding. We will cover:

  • How recruiters are utilising video today.
  • Tips for preparing candidates for a video interview.
  • How to get candidates in front of clients faster, regardless of external factors.
  • Actionable steps to build your video interviewing strategy.
  • Which metrics matter and how to measure them.


Victoria Cleghorn

Talent Business Partner

Dean Reilly

Account Executive

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